Marketing

Code and group of the educational program:

В047 Marketing and Advertising

Code and name of the educational program:

6B04111 Marketing

Education period: 4

Cost of education: 1200000

Degree awarded: Бакалавр

Training highly qualified specialists in the field of marketing who possess modern theoretical knowledge and practical skills in consumer behavior analysis, marketing strategy development, product and service promotion, brand and communications management, and who are also capable of effectively applying digital technologies, research methods, and analytical tools in a global business environment

Marketing, Social Media Marketing, Commodity Science, Business Process Management, Art Design in Advertising, Typography and Color Theory in Advertising, Information Technologies in Marketing, Marketing Research, Marketing Communications, Merchandising, Consumer Behavior, Advertising of Goods and Services, Website Development, Strategic Marketing, Pricing, Marketing in the Agro-Industrial Complex, Service Marketing, Tourism Marketing, International Marketing, Industrial Marketing, Traffic and Analytics in Marketing, Web Technologies.

Marketing specialist, marketing analyst, sales manager, advertising manager, sales manager.

On March 19, 2025, the Independent Agency for Accreditation and Examination of the Quality of Education (ARQA) made a decision to grant full accreditation to the educational program 6B04111 "Marketing" for a period of five years.

Каталог дисциплин