AIU
6B04111Bachelor

Marketing

  1. MAIN
  2. \ APPLICANTS
  3. \ BACHELOR
Duration
4
Degree
Bachelor
Cost
1200000

Program Goal

Training highly qualified specialists in the field of marketing who possess modern theoretical knowledge and practical skills in consumer behavior analysis, marketing strategy development, product and service promotion, brand and communications management, and who are also capable of effectively applying digital technologies, research methods, and analytical tools in a global business environment

Profile Disciplines

Marketing, Social Media Marketing, Commodity Science, Business Process Management, Art Design in Advertising, Typography and Color Theory in Advertising, Information Technologies in Marketing, Marketing Research, Marketing Communications, Merchandising, Consumer Behavior, Advertising of Goods and Services, Website Development, Strategic Marketing, Pricing, Marketing in the Agro-Industrial Complex, Service Marketing, Tourism Marketing, International Marketing, Industrial Marketing, Traffic and Analytics in Marketing, Web Technologies.

Key Positions

Marketing specialist, marketing analyst, sales manager, advertising manager, sales manager.

Admission Conditions

Maximum score
Minimum score
75
Grants

Documents

Catalog of DisciplinesPDF
Internship & Employment
AIU
  • Bachelor's
  • Master's
  • PhD
  • Students
  • High Schools
  • Alumni
  • Staff
  • Double Degree Programs
  • Platonus

Library

  • Electronic catalog
  • Scopus
  • РМЭБ
  • IPRSmart

Contacts

Details

AIU University
AIU - Astana International University
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